Arkéa-B&B Hotels unveil striking new look for 2025 season

Arkea B&B Hotels 2025 Jersey

Arkéa-B&B Hotels have unveiled their 2025 kit, showcasing a bolder design with increased use of black to emphasise their Breton roots. The announcement was made on 12th December, as the team revealed their collaboration with Rosti, their new clothing supplier.

The Italian brand, Rosti, replaces Ekoi as the team’s kit manufacturer. Marco Saggia, Rosti’s General Manager, expressed his excitement about the partnership, stating, “We’re very proud of this cooperation and partnership which confirm the continuity of Rosti in the world tour level for the next season. We found in the team Arkéa-B&B Hotels important values and truly an opportunity to grow up together. For Rosti, this is an important confirmation of the strong work done to develop the high-performance products suitable for the high level of the races. A lot of work needs to be done to continue to perform up, but with the help of the Arkéa-B&B Hotels riders and staff, we’re in great shape for new successes.”

Arkea B&B Hotels 2025 Jersey Titia Ryo

The 2025 kit retains the team’s signature “Excalibur” motif, a nod to their Breton heritage and the legendary sword associated with the region. However, there is a noticeable shift in the design, with the addition of black sleeves and four white stripes, complementing the team’s existing red and black colours. The rest of the kit continues to pay homage to Celtic history, maintaining the symbolic ties to Brittany and the team’s identity.

Emmanuel Hubert, General Manager of Arkéa-B&B Hotels, highlighted the balance between continuity and change, saying, “The 2025 Arkéa-B&B Hotels jersey has been partly redesigned for the occasion. However, it retains its initial identity, with its ‘Excalibur’ motifs, a strong symbol of our Breton identity, which is also that of our two title partners, Arkéa and B&B Hotels.”

This redesign will feature across the team’s men’s, women’s, and development squads in 2025, solidifying the shared identity across all levels of the organisation. The collaboration with Rosti also brings a focus on high-performance clothing designed to meet the demands of World Tour racing.