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New British team Ribble Rebellion Aims to Make Big Impression on Global Crit Circuit

Ribble Cycles introduces RIBBLE REBELLION, a ground-breaking racing team dedicated to revolutionising the global crit scene.

Comprised of nine top-notch crit riders, RIBBLE REBELLION is on a mission to make waves in the world of cycling. With a roster featuring elite talent from the UK, US, and Europe, the team aims to compete head-to-head with the best crit racing teams worldwide.

“RIBBLE REBELLION marks an exciting new chapter in our rich history of cycle racing. Crit racing is intense and exhilarating, where every advantage matters. When you combine the world’s fastest riders with the most aerodynamically optimised bikes, you create something truly special.

“This presents a fantastic opportunity to showcase our bikes in the biggest crit races globally, putting our brand in front of millions of cyclists. We saw the enthusiasm when our Ultra SL R bike triumphed in the UK National Crit Series last year.

“The team is built around exceptional riders with the drive and ambition to succeed. It’s set to be an incredible year, and I’m eager to see the team excel,” says Ribble CEO, Andy Smallwood.

“Being part of the team that assembled RIBBLE REBELLION has been an incredible experience. We have a talented group, and on the road, we’ll race as one, striving to do things differently. That’s what sets this team apart. Our objectives are clear – to compete, to podium, to win,” adds Joe Laverick, Race Captain of RIBBLE REBELLION.

Armed with the lightning-fast Ultra SL R bike, RIBBLE REBELLION riders will sport a striking design reflecting the team’s dynamic personalities. Each rider will have their unique colour scheme, prominently featured on their Ultra aero bars and forks, ensuring they stand out in the peloton.

The team will be supported by partners HUUB, Mavic, and Smith, providing them with top-of-the-line gear and apparel.

RIBBLE REBELLION has its sights set on a range of prestigious races, including Redlands LA, Speedweek GA, and Armed Forces WA in the USA, as well as Cicle Classic, Lincoln GP, and the Crit Nationals in the UK, among others.

Team Bike Specifications

RIBBLE REBELLION Ultra SL R – Team Edition

      • Frame & Fork: Ribble Ultra Aero SL R Disc frame & fork (Toray T1000/T800 Carbon Monocoque frame)

      • Handlebars: Ribble Ultra Aero Carbon Integrated Handlebar

      • Groupset: Shimano Ultegra Di2 (R8100 2 x 12-speed) groupset with Rotor Aero 56/44 chainrings

      • Wheels: Mavic Cosmic SL65 Tubeless Disc Wheelset

      • Tyres: Continental GP5000 S TR Tubeless Tyres, Black, 28mm

      • Seatpost: Ribble Ultra SL R Seatpost (10mm layback)

      • Saddle: Selle Italia SLR Boost

      • Paint Scheme: Colour Clash

    Visit Ribble Cycles Blog for more details.

    Ribble Rebellion Rider Roster

        • Ruben Apers, Belgium

        • Matt Bostock, UK

        • Jim Brown, UK

        • Tom Couzens, UK

        • Cole Davis, USA

        • Cam Fitzmaurice, Canada

        • Joe Laverick, UK

        • Al Murison, Canada

        • Max Rushby, UK

      Ribble Rebellion Provisional Race Schedule


        • Redlands, LA, USA
        • Speedweek, GA, USA
        • Cicle Classic, UK


        • Lincoln GP, UK
        • Ali Pali Crits, UK
        • Ras Tailteann, Ireland


        • Armed Forces Classic, WA, USA
        • Tulsa, AR, USA
        • DairyLand, CH, USA
        • Crit Nationals, UK
        • Otley, UK
        • Ilkley, UK


        • Guildford, UK
        • Legislature Crit, Canada
        • Gastown, Canada
        • W Midlands, UK
        • Intelligentsia, CH, USA
        • Sheffield, UK
        • Yorkshire, UK
        • Colne, UK
        • E Midlands, UK


        • Kermess Block, Belgium