NXTG Racing goes 4Gold this year with the nutrition of Belgian brand 4Gold! The brand bases their sports nutrition philosophy on individual rider DNA and therefore doesn’t follow the ‘one size fits all” principle other sports nutrition offers.
CEO Brent Luyckx:
We are extremely exited about our partnership with NXTG Racing, the only professional U23 women’s team in the world. They share our core values of sustainability and development. We are looking forward to a long and prosperous partnership between NXTG Racing and 4Gold.
4Gold is active in sports nutrition and DNA-based health and performance advice. The innovative start-up that uses DNA analysis to focus on personalisation and thus wants to move away from a ‘one-size-fits-all’ approach, was co-founded by Mathieu Van der Poel at the end of 2017 and is already nutrition partner of, among others, cycling team Alpecin-Fenix, Alberto Contador, Dutch speed skating team IKO and many other top athletes.