Email: info@procyclinguk.com

ProCyclingUK 2024 Logo Alternate

Giant, Liv and CADEX join Team BikeExchange-Jayco as technical partners through 2024

A new decade has now begun for GreenEDGE Cycling, to be named Team BikeExchange-Jayco in 2022. With this, both the men’s and women’s teams are pleased to announce new technical partners. The men’s team is sponsored by Giant, the world’s leading cycling brand. The women’s team is now supported by Liv, the only comprehensive cycling brand in the world dedicated solely to women.

The announcement comes as the Australian outfit presents its fresh and vibrant new look, incorporating the well-known brand colours of Giant for the men’s WorldTour team, and for the first time in the squad’s history, a separate identity for its women’s WorldTour team, integrating Liv’s standout aubergine brand colour.

The partnership with Giant Group, the parent company of Giant, Liv and CADEX brands, marks a milestone for the Australian registered team as it embarks on its 11th season in the WorldTour peloton. Team BikeExchange-Jayco is honoured to race with CADEX’s full range of innovate performance components, which includes Wheelsystems, saddles, handlebars and other accessories. The team will also work closely with the brands to test and develop next-generation products. 

Ready to get the 2022 racing season underway with Giant, Liv and CADEX, the squad also welcomes eight new riders from seven different countries to the men’s team and six new riders from four different countries to the women’s team.

The men’s roster will introduce new recruits; Alex Balmer (SUI), Lawson Craddock (USA), Dylan Groenewegen (NED), Jan Maas (NED), Kelland O’Brien (AUS), Jesús David Peña (COL), Matteo Sobrero (ITA) and Campbell Stewart (NZL). This influx of diverse strengths and abilities, ranging from the pure sprint speed of Groenewegen to the time trial prowess of Sobrero is important for the squad, as it looks to challenge in, not only the highest level WorldTour races, but achieve widespread wins across the board. The eight new recruits will join returning riders, including Vuelta a España champion and Giro d’Italia podium finisher Simon Yates and Tour de France stage and green jersey winner Michael Matthews.

The women’s squad will see its most significant roster change since the team’s inception in 2012, by welcoming Georgia Baker (AUS), Kristen Faulkner (USA), Nina Kessler (NED), Alexandra Manly (AUS), Ruby Roseman-Gannon (AUS) and Chelsie Tan Wei Shi (SGP). The six new recruits will work alongside returning team leader and two-time Giro Rosa podium finisher, Amanda Spratt, ready for her 11th season with the squad.

Gerry Ryan, Team BikeExchange-Jayco Owner:
“It seems like yesterday that we began this adventure into WorldTour cycling with the first ever Australian professional cycling team, and now we already find ourselves going into the second decade of GreenEDGE Cycling, but then again, as they say, times flies when you are having fun while hard at work! Time has passed by very fast, and the excitement and commitment is still the same as it was on day one. We are proud to be able to begin this new decade with the partnership of Giant, Liv and CADEX. It makes us proud to partner with Giant as they re-join the men’s WorldTour peloton, it means that what we have done in the last decade and what we are bringing forward with our staff, led by our General Manager Brent Copeland, is the right route to follow. We will continue with the same spirit that has characterised us during the last ten years as we begin this new and exciting era.”

Brent Copeland, Team BikeExchange-Jayco General Manager:
“We are very pleased to welcome Giant and Liv onboard, Giant as our technical partner for the men’s team and Liv as our technical partner for the women’s team. Not only are they brands that put a huge amount of time and energy into innovation and technology, but the passion that they bring to the team is something that we have really felt and value greatly.

Working with brands that leave no stone unturned is very important for us and already the support that they have given the team, and the number of resources they have provided us with, has been incredible and it brings a lot of excitement. Our partnership has started with strong common goals, and we will do all it takes to reach these goals together. We begin the 2022 season with confidence and motivation, and we are looking forward to this great journey.”

Giant Group:
“The Giant brand has been at the forefront of professional road racing for over two decades, and we’re excited to make our return to the WorldTour with Team BikeExchange-Jayco. The strength of their program and our shared dedication to excellence make this partnership a great fit,” said Phoebe Liu, chief branding officer of Giant Group, which includes Liv, Giant, and CADEX brands. “We’re also elevating Liv’s commitment to women’s pro road racing with the addition of Team BikeExchange-Jayco women’s team, as we now support two teams that will be racing Liv bikes and gear in the women’s WorldTour.”

Team BikeExchange-Jayco Equipment Details for 2022:
Men’s Team:
TCR Advanced SL Disc
Propel Advanced SL Disc
Trinity Advanced Pro TT
Rev Pro Helmet
Pursuit TT Helmet
CADEX WheelSystems

Women’s Team:
Langma Advanced SL Disc
Liv Rev Pro Helmet
Attacca TT Helmet
CADEX WheelSystems

Giant Propel Advanced SL Disc

 

Liv Langma Advanced SL Disc

About Giant
Giant is the world’s leading brand of high-quality bicycles and cycling gear. Part of the Giant Group, which was founded in 1972, the brand combines craftsmanship, technology and innovative design to help all riders unleash their full potential. Through its products, people and retail partners, Giant delivers a full ecosystem of bikes and gear to optimize the cycling experience and grow the community. For more information, go to giant-bicycles.com.

About Liv
Liv is the only comprehensive cycling brand in the world dedicated solely to women. Founded in 2008 by Giant executive Bonnie Tu as part of the Giant Group, Liv creates innovative bicycles and gear to fit and perform at the highest level. Liv aims to empower all riders from beginners to pros. With a global team of retailers, athletes and events, plus a growing online presence focused on riding skills, bike maintenance, nutrition, travel, and other experiences – Liv strives to build community and be the number one resource for women cyclists around the world. Learn more at liv-cycling.com.

About CADEX
CADEX is a line of high-performance cycling components, including WheelSystems, tires, saddles, handlebars and other components. CADEX products are ridden and raced by world-class athletes who participate in developing and refining new products and technologies. CADEX components are available individually and as part of an exclusive line of top-flight bicycles. Learn more at www.cadex-cycling.com.

Source

Related articles

Comments

Share article

Latest articles

Newsletter

Subscribe to stay updated.